On September 16, the share price of oak fruit drops to every 5.67 dollars, relatively 19.9 dollars fall the open quotation price when its will land button to reach place last year in May defeat 60% above, and the 7 heavenly bodies that rent housing to appear on the market in Hong Kong drop to 0.1 HK dollar for a time unexpectedly, drop into celestial being.
The outstanding achievement big suddenly turn hostile of take a sudden turn and become worse rapidly brings about investor to poll with the foot in succession. Arrive from 2005 2007, oak fruit international advocate business Wu income is 170 million dollar respectively, , 196 million dollar and; of 262 million dollar but meanwhile, thirdly year profit reachs 7.9 million dollar for 20.04 million dollar, 1.6 million dollar respectively however. And 7 stars are in last year first half of the year, sales revenue still reachs 414 million HK dollar, net profit 43.29 million HK dollar, but the annals last year appeared awesomely however of 380 million HK dollar gigantic deficient.
"Share price drops is the relation because of general trends, we do not comment on the company that we invest to the outside. " on September 16, the Yan Yan of copartner of soft Yin Saifu that ever invested oak fruit international expresses to the reporter so. And when the reporter calls 7 stars, the relevant personage of 7 stars rejected a reporter interview.
However, two home appliance inspect shopping tycoon to walk along Mai Cheng not to block the successor's enthusiasm however together, the joy of Hunan is bought, the friendly friend of Shanghai shops and tide shops wait to still be in " no sooner has one fallen than another steps into the breach " . TV shops to already lay crossroad, where is the direction that didn't it come to after all?
Is advertisement retail still?
"The mode of oak fruit attributes short smooth fast kind, achieve acme quickly already, also meet apace glides. " the friendly friendly shopping president that just held water last year Yang Xing farming expresses to the reporter, of oak fruit profit reduce considerably sell with one of flavour " oneself product " mode is concerned.
Occupy Yang Xing farming to introduce, purpose of oak fruit section puts in channel to be in commonly cover a range wider defend individually inspect, because defend,look time paragraph cost is higher, its program often ten minutes of first gear, be in a few " rubbish time " inside scroll is broadcasted, with advertisement ten classification are like, this kind of mode means the product of oak fruit to must be centered, penetration is strong, and want exclusive, "Because the product of this oak fruit carries the means sale that buy outright mostly, because the goods that can compare a gender is lacked on the market, gross profit often can be accomplished 50% to 100% " .
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